UP - Teaser Trailer Analysis

'UP' by Disney's PIXAR, aplies all ofthe conventions of a teaser trailer in it. It doesn't reveal any of the storyline and it only lasts around 60 seconds. This is one of the only teaser trailers I have found that is below 60 seconds long and still shows the basic conventions.

The main purpose of this trailer is to try and attract an audience by making them intrigued by what is happening and to idetify what genre the film is. UP teaser trailer doesnt reveal alot. All you see is a bunch of balloons flying up into the sky and attached to the bottom of them is a house with an old an standing on the balcony. He says "Good Afternoon" after this we see UP appear from underneath the clouds. This shows the release date and that the film is being shown in 3D.

This is aimed at a younger audience and I fully believe this meets expctations of a teaser trailer for this particulr age range.