The Social Network - Teaser Trailer Analysis

This film is all about the social networking site Facebook. It is based on the university life of Mark Zuckerberg, the inventor of Facebook and it focuses on the fact that he invented Facebook and shows us the journey he edeavoured to get it to this stage in the World Wide Web.

This teaser traier doesn't really reveal a lot of the story or the plot however it reveals who the main character is an portrays to us some of his characteristics.

There is hadly any images use within tis teaser. The main reason behind this is I think that they on't want to reveal toomuch information before the man trailer release closer the actual flm release date. All you see is a terribly out of focus image of him which slowly zooms out to become a more clearer image of him. Over th top of this image you see words flash up whilst the vice over is talking. These are some of the key wod picked out from wht the narrator is saying for example "Genius" they use this to show that the gut who is creating Facebook is a genius, another one being "Traitor" as they are talking about suing him for 'stealing' the inital concept before he adapted this to his own liking and one of the last phrases to flash up is "You don't get to 500 million friends, without making a few enemies" which tells us that he ha had to undergo a tough journey to get where he is today. At then end the last thing we see is "The Social Network" and then "October" it then displays the web address below which again gives us the idea they are trying to get s to further our knowledge about the film by looking this up thtough their viral marketing campaign.

I think the unique selling point of this film is the rie of facebookad how it is known so well globally. This film i believe has a very large target audience from young teens wo use Facebook regularly to the older generation who perhaps want to find out why Facebok was fist created.